About Training

While the idea of going overseas could be exciting the strategies adopted to make this decision and identify the partners can be quite daunting. In this session,we will highlights the following.

1. Assessing the Market Potential for exports by market research and analyzing market factors.
2. Setting realistic export objectives and establishing Key Performance Indicators for Export Success
3. Selecting the target markets and prioritizing the markets.
4. Market Entry Strategies like licensing, franchising, alliances, agents etc and the pros and cons associated with each strategy
5. Partner Selection and Due diligence process
6. Negotiations amidst cultural sensitivity and apt communications
7. Hands on Activity in addressing the participants' specific challenges faced while entering international markets and encouraging knowledge sharing among participants

Workshop Language

English

Last date for training